THE COMPETITION TO HER HEART

 

 

Foodpanda (stylized as foodpanda) is a mobile food delivery, market place available in 12 countries. In July 2019, foodpanda Thailand wanted to run a campaign communicate about one of four key points that they offer to their customers "Variety of different cuisines". The KV will be delivered in different channels including both online
and offline.

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And this is how “The competition to her heart” concept was born.

People said that the shortest way to someone’s heart is through “their stomach”. In modern life when technology helps people to live much easier which a lot of digital services for transportation, delivery, ... foodpanda will offer to help young people to win their crush with delicious food.


foodpanda understands that in “love wisdom book”, with only A plan is not the smart way to take the lead, therefore, with variety of different cuisines around the world, there are more and more and more chances to get near to your crush’ s heart. If plan A fail, foodpanda still have thousand of choices for you. 

 

 

CREDIT

Client: foodpanda  |  Art director / Designer: Uyen Ng.